Selling Jewelry Question 9,999
Probably one of the most asked about topics for me when it comes to email is concers selling jewelry. I seriously sold my jewelry for at least 10 years before I realized that my calling was more on the writing/designing side than selling my jewelry pieces. However, I would not trade the years I spent trying to sell my jewelry because it was a huge learning experience.
I spent about 8 years on the art show circuit in Florida, and as my husband used to say, “We were data collecting.” I learned a lot about the jewelry business, what I liked and didn’t like about it, and the more jewelry I made and sold, the better my skills became. So, yes it was worth it.
Would I like to starting doing it again now? Heck no! It was a huge amount of work, and granted, I did make money at it, but when I would calculate all the time and the PIA factor, for me, it wasn’t enough. Selling to shops was better, but still, the marketing required was more than I wanted to deal with.
I had another email recently from a reader who has been making jewelry for about seven years but only selling a piece here and there to family and friends. She’s ready to get serious but has no idea how to begin. Here are a few suggestions I had for her:
- First, consider sigingup for a free e-course I set up on starting a jewelry business. I have a crash course version with 14 lessons in 14 days or a slow and steady verison with 14 lessons in 14 weeks. The info is the same. I have written extensively on this topic, so these courses are a way to go through my articles in a more organized way. Plus, I’ve had a lot of good feedback about these courses, so that’s my first suggestion.
- Next, stop and really think about what you want to get out of this. If you are ready to seriously get into the jewelry business, then you need to be prepared. This means - educate yourself. Go to the library and read everything you can about small businesses. Check with your local SBA office to see if there are courses or other help available.
- Realize that in order to sell your jewelry you will need to spend at least as much (if not more) time marketing it and you as you do actually making your jewelry. If this doesn’t appeal to you, then maybe you need to rethink this whole idea in the first place.
- Finally, on a similar note to the above idea, consider other ways of earning an income with your jewelry skills. Jewelry and beading is a huge hobby industry right now, and one of the fastest growing. Lots and lots and lots of people make jewelry. Why not figure out a way to be part of this other than selling finished jewelry?
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POSTED IN: Jewelry Business Tips, Jewelry Design Careers
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