Jewelry & Beading

Market Jewelry Like a Monkey

by Tammy Powley on August 23rd, 2006

Since I first read Guerilla Marketing, there has been a huge number of similar and spin off books published on this topic. The basic gist is that there are lots of ways to inexpensively market a business, and while not every single idea in this book will work for a jewelry business, I found a lot that did. Plus it kind of gives you a little hope that you don’t need to be some big time corporation to successed.

Sure, it would be nice if you had a pile of money and a bunch of bench jewelers working for you so that you could just busy yourself with designing jewelry, but that is not something that happens very often, especially not overnight.

Starting at the bottom, grass-roots marketing, is the way most of us start, and it can be affective.

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POSTED IN: Jewelry Business Tips